This project is the first "big" assignment in my Design Fundamentals course. Using Firefly and Illustrator students have to create a series of three adshels for a brand they have been assigned. They must research the brand and their relationship with sustainability and communicate primarily through type as image. They generate headlines and apply generative AI to them in Firefly and then import these to Illustrator. My brief is an Express Page and I include examples and directions. A separate slide deck accompanies a workshop demo that walks students through Illustrator by recreating the assignment itself. Student work is embedded below.
Assignment Brief
Slide Deck
Student Work